The impact of corporate social responsibility on customer loyalty in hypermarkets: A new socially responsible strategy

  1. Cuesta-Valiño, P.
  2. Rodríguez, P.G.
  3. Núñez-Barriopedro, E.
Revue:
Corporate Social Responsibility and Environmental Management

ISSN: 1535-3966,  1535-3958

Année de publication: 2019

Volumen: 26

Número: 4

Pages: 761-769

Type: Article

DOI: 10.1002/CSR.1718 GOOGLE SCHOLAR
La source de données: Scopus