Internationalisation of services: Modes and the particular case of KIBS
- Rubalcaba, L.
- Toivonen, M.
Liburua:
Handbook of Service Business: Management, Marketing, Innovation and Internationalisation
ISBN: 9781781000403
Argitalpen urtea: 2014
Orrialdeak: 278-300
Mota: Liburuko kapitulua