Publicaciones en las que colabora con Bárbara Castillo Abdul (2)

2022

  1. Promoting Social Media Engagement Via Branded Content Communication: A Fashion Brands Study on Instagram

    Media and Communication, Vol. 10, Núm. 1, pp. 185-197

2021

  1. Influence and relationship between branded content and the social media consumer interactions of the luxury fashion brand manolo blahnik

    Publications, Vol. 9, Núm. 1, pp. 1-15