Salvador
Sánchez Alonso
Profesor/a Titular Universidad
Goethe University Frankfurt
Francfort, AlemaniaPublikationen in Zusammenarbeit mit Forschern von Goethe University Frankfurt (1)
2012
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Evaluating content quality and helpfulness of online product reviews: The interplay of review helpfulness vs. review content
Electronic Commerce Research and Applications, Vol. 11, Núm. 3, pp. 205-217