Ethical appeals and persuasion in the entrepreneurial pitch

  1. Fernández-Vázquez, J.-S.
  2. Sancho-Rodríguez, Á.
Livre:
Ethics in Business Communication: New Challenges in the Digital World

ISBN: 9782807611924

Année de publication: 2020

Volumen: 24

Pages: 17-29

Type: Chapitre d'ouvrage