Multimodal metaphor, narrativity and creativity in TV cosmetics ads

  1. Laura Hidalgo-Downing
  2. Maria Ángeles Martínez
  3. Blanca Kraljevic Mujic
Liburua:
Exploring Discourse Strategies in Social and Cognitive Interaction: multimodal and cross-linguistic perspectives
  1. Manuela Romano (coord.)
  2. María Dolores Porto (coord.)

Argitaletxea: John Benjamins

ISBN: 9789027256676 9789027267221

Argitalpen urtea: 2016

Orrialdeak: 137-158

Mota: Liburuko kapitulua