Valuation of candidate brand equity dimensions and voting intention: alternative polling data in the Spanish presidential election
- Gutiérrez-Rodríguez, P.
- Villarreal, R.
- Cuesta-Valiño, P.
- Blozis, S.A.
Zeitschrift:
Humanities and Social Sciences Communications
ISSN: 2662-9992
Datum der Publikation: 2023
Ausgabe: 10
Nummer: 1
Art: Artikel